London's double deckers attracting investment for Gwadar

London's double deckers carry ads to attract foreign investiment for Gwadar. The ad is inscribed with "Gwadar, emerging gateway of Pakistan".

The campaign with banners reading “Gwadar The Gateway to Emerging Pakistan” decking double-decker buses, which roam around the central parts of the British capital, is aimed to target over 10 million people within a span of one month.

The ARY News reported that the buses carrying the advertisement about Gwadar will be travelling on the routes in the heart of London, which includes areas like Westminster, Oxford Street, Park lane, and Knightsbridge.

Stuart Reid, the Chief Operation Officer of China-Pak Investment Corporation, which has launched the campaign, said investments to the tune of 50 billion dollars flow in London’s financial hub everyday.

The advertisement is likely to draw attention of over 10 million people to Gwadar fast becoming a lucrative investment destination.

He said Pakistan is one of the emerging economic power of Asia and would become the 20th largest economy of the world by 2030.

Gwadar, in particular, will play an instrumental role in trade in the South Asian region in future, he added.